Brand new to the world of online marketing. Here are some tips to get you started:
First of all you need something to sell right? The trick here is to sell a product that there is a market for, but also isn’t so over saturated with other marketers that you are unable to compete.
You have 3 choices:
a) You can sell a product that you are able to purchase wholesale and ship to your customers.
b) You can provide a service.
C) You can sell information products.
Personally I favour offering online services, and selling
information products. Why? Because you don’t have to carry any stock, deal with shipping, or returns. You can work anywhere in the world. Your knowledge and skills are all you really need. Then you just have to market yourself.
Stick to what you know, and outsource what you can, but there are some basic skills you should learn if you want to be successful.
When you start out your going to have to do most of the work, or pay someone to do it for you.
Hopefully you have some computer knowledge because this is where you will be spending most of your time.
Internet marketers need to have a way with words. Copywriting, content creation, and article writing will become a way of life for you. Get used to it, learn to like it, because that is just the way it is. Ok you can hire writers from india on the cheap, but you will still have to provide a outline of what you require, and then want to tweak the final drafts.
Learn how to design a website. It is easy, you can find free html editors that make it as simple as point and click.
Know how to set-up a database, and upload files to your hosting server. Take the time to learn how to create a simple paypal button.
Can’t stand the idea of building your own site. No big deal, bite the bullet, find someone who will do it for you for a reasonable price. Hopefully they will add some great graphics so your site shines.
You will still need to learn how to run your site though. What happens if you want to make a simple change and don’t even know how to use a online html editor?
Ok you have decided on a product and you have a website. You still must overcome the biggest hurdle facing all internet marketers.
Traffic, and building a relationship with your visitors.
Here is how to do it simply, fast and furious:
You need content (hence you finely honed writing skills). You must know what keywords you will use promote your product. Every single keyword should have its own webpage.
Bookmark these pages using sites like del.ici.ous and the like.
With great content you can start building backlinks that point to your webiste from sites with high page rank like youtube, ezine articles, and craigslist.
Write articles that pertain to your niche, and included a link to your site in the about the author section. Participate in forums. Share your knowledlge, and promote yourself, and your site by offering great advice, and deals that people can not say no to.
Hold-up! This traffic is all gonna go to waste if you do not capture your visitors names and emails.
A auto-respnder is the most critical tool you will need. It creates you opt-in form that you will put on your sites.
The people who opt-in to your mailing list want to know more about you and your product. Keep them up to date, and let them know when you have a great deal coming up. Make friends with them, give them what they want, and they will look forward to your emails.
Stay on track. Pick one program to promote and stick with it. Focus and getting traffic to your website. Avoid buying into the hype that is ever where you turn. Keep promoting your product through article marketing, forum marketing, and blogging. Try to create a buzz, and team up with a complimentary Join venture.
Put your affiliate links on your webiste and promote your website not your affiliate links.
Try other proven marketing methods such as issuing press relases, and viral marketing.
